Delhi, the capital of India is one of the top most hubs for businesses in the country. Lot of Indian and Multinational brands have set up their base in the city. It is also the heart of several startups which have come up in the city, thanks to a push in India’s startup eco-system over the years. Whether you are a local player or pan-India player or a global player, you would need to have a website which helps you get discovered by your target audience. You would need to work a digital marketing partner who can help you establish a strong online presence for your brand. RankHigher.in is the perfect partner for your digital marketing needs. We are a digital marketing first company, with the sole aim of helping brands grow using online marketing strategies. We believe, in order to have a strong online presence, the first focus should be on developing a search engine optimised website that can get leads for your business. Our team is committed to help you succeed in the online space.
- HTML 5 Website Design
- E-commerce Websites
- Magento E-commerce Websites
- Customised WordPress websites
- CMS (Content Management Systems) enabled websites (Joomla, Drupal)
- Android App Development
- IPhone Mobile App Development
- Facebook App Development
Your website is your window to the world. It gives your brand an online presence 24X7. Therefore you need to develop a website which not only speaks about your brand but also is discoverable online. A website is just not about putting in some elements that look attractive. It should be based on sound marketing principles that guide your customer acquisition process. Therefore, you need to work with partners who have strong background in marketing and user research. They can help you combine market research and user acquisition strategy with the technology of website creation. At RankHigher.in, we help brands achieve business growth through websites. Below are some of the reasons why you should associate with us:
A lot of brands make the mistake of associating with any web development firm who promise to develop websites that are budget friendly. Unfortunately cost of website development takes precedence over long term vision behind a website. Please understand that, you need to have a long term plan on growing the business and acquiring customers. And a well-developed website is crucial to help you sustain over the long term. Therefore you need to work with partners who can bring in the vision and foresight as to how the website will play a crucial part in your over digital marketing strategy.
Did you know, a properly optimised website can bring you more than 50% of your visitors to your website? And these visitors can end up converting to customers? And this is all free traffic that you will get from Google. Therefore, you would need to invest in developing SEO friendly websites. At RankHigher.in we develop websites after we have done a thorough keyword research for your business. This helps us in defining the website structure and interlinking of pages which are crucial for getting organic traffic. This approach makes us unique and proves to be the best ROI for our customers.
More often than not, brands end up developing websites which are below par SEO standards. As such, when they want to invest in SEO, they need to redo their websites from scratch. This doubles their cost and a lot of heartburn. We develop websites after developing a proper technical and on-page SEO strategy to ensure the websites are developed according to sound SEO principles thus helping you get organic traffic fast.
One of the clients we worked with recently started generating over 50 leads per day, few days after launching their new website. This is the power of a well-developed website. As we are a marketing agency, we work on developing a 360 marketing strategy and how the website fits into the plan. We develop websites which work like lead generation magnets. From discovery on search engines to a user filling in your contact form, all depends on how the website is developed.
Did your web development agency discuss on conversion optimisation? Mostly they won’t and this is what differentiates us. Since our prerogative lies in getting you leads and sales, we will work on conversion optimisation of your website. We use heatmap tools to analyse how the website visitor is behaving and then we use split testing to optimise the webpage for conversion.
Once your website is developed, you would want to run Google and Facebook ad campaigns to get targeted traffic to your website. To ensure that your campaigns are working properly and to help you optimise the campaigns better, you would need to installs Google tags and Facebook pixels at every step of the way. This helps to filter audience and target customers with more accurate messaging. We have been helping brands execute effective Google and Facebook campaigns and we have been using Google tags and FB pixels extensively.
Once you start generating leads for your business, you would need to have a CRM tool in place, such that the leads are assigned to sales folks properly and lead follow ups are happening correctly. As the volume of your business grows, this will become even more important. CRM Sales tools work very well with digital marketing campaigns. One can track the campaign, the source of the lead and the entire lifecyle of the lead. We have helped integrate CRM tools for several clients.
We are a team of marketers, coders, product managers and designers with a vision to effectively market brands to generate more sales. We use a 360 degree marketing approach and website becomes crucial part in the process.
If you are planning to execute a campaign for your brand, then your goal will be to generate more leads, collect more email ids or make more sales during the campaign. We help you strategize the campaign and detail out how the campaign will be executed. We develop microsites or mobile apps that are required for the campaign.
We change the way a website should be developed. It should have a brand first strategy. Because of our keen eye on marketing, we develop websites that can help you generate leads.
Convinced? Gives us a buzz by filling in the contact form and our representative will get in touch with you.