School of India

School of India - Objective:

To increase brand awareness, brand engagement and yearly school admissions

Activities Undertaken

Activities Undertaken:

1. Developed a Social Media Plan highlighting USP of the brand
2. Developed a Video Campaign to enhance brand awareness


1. Facebook Page Engagement Increased by over 500X in year
2. A Post went viral generating over 50000 organic shares. The post was shared not only across India but from users in countries such as USA, UAE, Philippines etc.
3. The video campaign has generated over 15,000 views and some leading educational and parenting blogs have decided to publish the video
4. Generated over 300 admissions in the current academic year

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