How to use Facebook as an effective lead generation channel
Businesses are using Facebook as their primary social media channel. However, they are not able to use Facebook effectively to engage the audience and use it for effective lead generation
- To understand how Facebook works
- To understand how to create content that works on Facebook
- To define a strategy for Facebook Ads
- To measure and track performance
By the end of the workshop, participants will be able to:
- Understand how to develop the right Facebook marketing strategy
- Strategize on creating the right type of content
- Create effective Facebook ads that work
- Measure performance
1. Content Planners
2. Content Writers
3. Content Marketers
4. Digital Marketing Manager
5. Digital Marketing Executive
6. Facebook Marketing Analyst
7. Social Media Managers
No. of Intended Participants : 10
1 Day (9 AM – 6 PM)
Materials will be provided during the workshop for the participants
Raunak is the founder & CEO of RankHigher.in, a leading digital marketing consultancy based in Bangalore. His company was rated in Top 5 Most Promising SEO companies in India in 2014. His campaign has been featured on Afaqs, Social Samosa, Business Insider and Astro Ulagam (a Malaysian TV Network). He is a frequent guest contributor on digital marketing on YourStory.com.
He has given guest talks at Nasscom and Kyron Global Accelerator. His clients have seen growth of 10X in business and 400X growth in social media engagement. One of his clients has grown from 0 to over 20,000 website visitors a month in 8 months organically. His blogs are followed by several industry leaders.
Raunak holds an MBA from Imperial College London.